The "Sentuhan Kasih Ilmu" program is a community outreach initiative organized by MBA students of AA7041AF from the Arshad Ayub Graduate Business School at Universiti Teknologi Mara (UiTM), Shah Alam, as part of their Leadership and Managing Talent course (MGT783). This program collaborates with Persatuan Kebajikan Rumah Anak-Anak Yatim Damai Kuang (Asrama Damai Kuang), aiming to support orphaned children by providing essential care, educational opportunities, and promoting inclusivity.

The benefits of the project extend to both the students and the orphanage. Students gain practical experience in leadership and social responsibility, while the orphanage receives essential support and resources. The program also aligns with several Sustainable Development Goals (SDGs), such as reducing poverty, improving education quality, and promoting inclusivity.

The project involves detailed planning and coordination, with various bureaus and committees assigned specific responsibilities. Key activities include morning exercises, ice-breaking sessions, team-building games, and acting classes. The project is scheduled to take place on June 29, 2024, with a comprehensive itinerary and budget planned to ensure its success.